khaliq Ur Rehman | Management and Accounting | Research Excellence Award

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khaliq Ur Rehman | Management and Accounting | Research Excellence Award

University of Management and Technology | Pakistan

Dr. Khaliq Ur Rehman holds a Ph.D. in Enterprise Management from Wuhan University of Technology, China, with a specialization in Entrepreneurship focusing on resilience and compassion. He has authored multiple research publications in national and international journals, including impact factor journals, and actively serves on the editorial and reviewer boards of international conferences and journals, including the Academy of Management annual conference. His research expertise lies in conceptual and qualitative research, with interests spanning entrepreneurship, SME management, organization theory, organizational psychology, and management.

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Featured Publications

Iyyad Zahran | Management and Accounting | Best Researcher Award

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Iyyad Zahran | Management and Accounting | Best Researcher Award

Palestine Polytechnic University | Palestine

Iyyad Deeb Abdallah Zahran Shawesh is a marketing and digital marketing lecturer with strong expertise in academia and consultancy. He is passionate about teaching and guiding students to adapt to the fast-changing world of marketing while also equipping professionals and startups with the skills needed to thrive in competitive markets. With a career spanning diverse roles in marketing, finance, sales, and training, he combines academic knowledge with practical industry insights. His work as a consultant for startups demonstrates his ability to design innovative strategies that strengthen market presence and foster business growth. In addition to his teaching and consultancy roles, he has contributed to the field of research through publications on digital marketing, consumer behavior, sustainability, and emerging technologies. Known for his mentoring skills and engaging teaching style, Iyyad has become a trusted academic and advisor, dedicated to shaping the next generation of marketing professionals.

Professional Profile

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Education

Iyyad Zahran’s educational background reflects his dedication to advancing both theoretical and practical knowledge in marketing and business. He began his academic journey with a degree in Business Administration and Finance from Birzeit University, which provided him with a solid grounding in finance, management, and organizational practices. Building on this foundation, he pursued a master’s degree in Marketing at Arab Amman University in Jordan, where he expanded his expertise in consumer behavior, marketing strategy, and branding. His academic path continues with doctoral studies in Digital Marketing at the American University in Cyprus, where his research explores advanced topics in online consumer engagement, sustainability, and the influence of digital technologies on marketing practices. His education combines traditional business fundamentals with innovative marketing applications, enabling him to integrate classic principles with modern digital tools in both teaching and consultancy, while also inspiring his research contributions in sustainability and digital consumer behavior.

Experience

Iyyad Zahran has built a diverse professional career that bridges academia, consultancy, and industry practice. In academia, he has taught marketing and digital marketing at Palestine Polytechnic University, where he inspires students with both theoretical insights and practical applications. He has also served as a lecturer at Al-Quds Open University, broadening his impact across higher education. Alongside teaching, he has been active as a consultant for startups, focusing on digital marketing strategies that enhance brand visibility and customer engagement. His professional experience also includes key roles in the corporate sector, where he worked as a marketing and finance specialist in the banking industry and as a sales and marketing specialist in the private sector. Early in his career, he trained professionals in accounting software, equipping them with practical tools for financial management. This blend of teaching, consulting, and industry expertise reflects his ability to connect academia with real-world business needs.

Honors and Awards

Throughout his professional journey, Iyyad Zahran has been recognized for his contributions to academia, consultancy, and research. His work as a lecturer has been appreciated for its ability to merge practical industry experience with academic rigor, making his teaching impactful and engaging for students. In consultancy, his guidance to startups has earned acknowledgment for helping emerging businesses strengthen their market strategies and achieve sustainable growth. His publications in international journals further highlight his academic recognition, as they address critical issues such as consumer engagement, sustainability, and the influence of digital technologies on marketing practices. Participation in specialized workshops and certification programs in digital marketing and entrepreneurship also reflects his commitment to professional development. While his research continues to gain visibility through scholarly contributions, his most notable honor lies in being regarded as both a mentor and innovator who advances the understanding of digital marketing in education and practice.

Research Focus

Iyyad Zahran’s research interests center on the intersection of digital marketing, consumer behavior, and sustainability. His work explores how digital tools and platforms influence customer engagement, brand loyalty, and purchasing decisions. He has a particular focus on the role of social media, especially in the fashion and retail industries, analyzing how influencers shape consumer perceptions and sustainable consumption habits. In addition, his studies extend to the impact of environmental awareness and renewable energy adoption, reflecting his broader interest in linking marketing strategies to global sustainability goals. He has also investigated how crises, such as the COVID-19 pandemic, affect consumer behavior, emphasizing the mediating role of lifestyle choices and health-conscious practices. Emerging technologies, such as augmented reality, are another area of his research, examining their effects on customer experiences and industries at large. His research bridges marketing innovation with responsible consumption, contributing to both academic knowledge and practical business applications.

Publications

Title: Seduced by Style: How Instagram Fashion Influencers Build Brand Loyalty Through Customer Engagement in Sustainable Consumption
Year: 2025

Title: The Impact of Digital Marketing on Customer Interaction: Electronic Fashion Sales Stores
Year: 2024
Cited By: 1

Title: Exploring the Interplay Between Environmental Awareness, Sustainable Consumption, and Renewable Energy Adoption
Year: 2024

Title: The Impact of COVID-19 Risk Perceptions on Energy Beverage Consumption: The Mediation Role of a Healthy Lifestyle and Sustainable Consumption
Year: 2022
Cited By: 8

Title: Exploring the Multifaceted Impact of Augmented Reality Applications Across Industries and Consumer Behavior
Year: 2025
Cited By: 1

Conclusion

Iyyad Deeb Abdallah Zahran Shawesh stands out as a dedicated academic, consultant, and researcher who bridges the gap between theory and practice in marketing and digital marketing. His career demonstrates a consistent commitment to advancing knowledge, supporting startups, and contributing to academic discourse through impactful research. By combining experience in finance, marketing, and consultancy with his teaching, he has developed a holistic perspective that benefits both students and professionals. His educational background and ongoing doctoral research position him at the forefront of digital marketing innovation, while his publications highlight pressing issues such as sustainability, consumer engagement, and the role of emerging technologies in shaping markets. Iyyad’s ability to mentor, present, and design effective strategies reflects his leadership in the field. Looking ahead, his work will continue to enrich academia, guide businesses, and contribute to sustainable marketing practices that align with evolving global challenges.

Mira Maulida | Management and Accounting | Industry Impact Award

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Mira Maulida | Management and Accounting | Industry Impact Award

BINUS University | Indonesia

Dr. Mira Maulida, ST.P, M.M., C.TL, is a distinguished transformation strategist, international business advisor, and board-level thought partner with over twenty five years of global experience. Her career spans leadership roles in multinational corporations, advisory positions with high-growth enterprises, and academic contributions in strategic management. Known for her expertise in corporate strategy, international growth, and sustainable transformation, Dr. Maulida empowers C-suites and boards to navigate complexity, embrace ESG principles, and build future-proof strategies. She has served in executive roles at AstraZeneca, MONDI Group, Asia Pulp Paper, Indofood, and CADMAN Group, and currently contributes as a faculty member at the University of Indonesia and Binus University. Beyond her corporate and academic commitments, she is an active keynote speaker, mentor, and advisor to global forums on sustainable growth and leadership. Her mission is to equip leaders with the clarity, courage, and foresight needed to drive purposeful and long-term impact worldwide.

Publication Profile

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Education

Dr. Mira Maulida’s educational journey reflects her commitment to leadership, strategy, and international business. She earned her Bachelor of Engineering in Industrial Management from IPB University, equipping her with a strong foundation in industrial systems and organizational management. She further pursued a Master in Management – International Business Management at IEU University, where she specialized in navigating cross-border business dynamics. Driven by her passion for strategic leadership, she completed her Doctorate in Strategic Management at the University of Indonesia, with her dissertation focusing on Post-M&A Resource Orchestration and the Moderating Role of Chief Strategic Officer Capabilities. To complement her academic achievements, she earned the Chartered Management Institute’s Certified Transformational Leader designation, reflecting her recognized expertise in leading sustainable transformations. Her academic background combines engineering, business management, and strategic leadership, providing her with a holistic perspective that bridges technical, managerial, and global dimensions.

Experience

Dr. Mira Maulida’s career demonstrates excellence in leadership across industries, academia, and international advisory roles. She currently serves on the Board of Advisors at ISPC Indonesia, guiding strategic partnerships and global collaborations. She is also a faculty member at the University of Indonesia and Binus University, shaping future leaders in strategic management and international business. Previously, she was the CEO of CADMAN Group, and held senior leadership roles at AstraZeneca as Specialty Care Division Lead for Asia, and MONDI Group as Vice President and Strategic Business Unit Head for Europe and MEA. Earlier, she advanced international market strategies as International Marketing Manager at Asia Pulp Paper and Trade Marketing Manager at Indofood. Her experience extends to global projects such as chairing the Indonesia Trade & Investment Summit and leading major international industrial projects in the Middle East.

Honors and Awards

Dr. Mira Maulida has been recognized for her outstanding contributions to academia, research, and professional practice. Among her key accolades is the Best Reviewer Award from the International Management division of the Asia Academy of Management, acknowledging her dedication to advancing scholarly research and peer review excellence. She also received the Best Paper Award at the National Seminar of Management, University of Indonesia, for her insightful contribution to strategic management research. Her leadership and influence extend beyond academia into professional organizations, where she serves as Vice Chairperson of ILUNI PPIM FEB UI, a Board Member of Variety International Children’s Charity Asia Pacific Council, and an active member of organizations such as ISMS, PII, and APINDO. These honors reflect her dual impact in both scholarly and professional spheres, recognizing her as a thought leader committed to innovation, sustainability, and global strategic transformation.

Research Focus

Dr. Mira Maulida’s research focuses on the intersection of strategic management, corporate transformation, and sustainable leadership. Her doctoral work on Post-M&A Resource Orchestration emphasizes the critical role of Chief Strategic Officer capabilities in enabling organizations to achieve long-term value creation during mergers and acquisitions. She is particularly interested in exploring how corporate strategy aligns with sustainability, ESG integration, and international business growth. Her studies often examine the dynamics of leadership in global markets, the challenges of managing resource orchestration across borders, and the strategic foresight required to lead transformations in volatile environments. Additionally, she contributes to academic and practitioner dialogues on corporate transformation, responsible leadership, and sustainable competitiveness. Her research informs not only theoretical advancement but also practical applications for boards and executives worldwide, bridging the gap between academia and industry. Through her work, she advances the understanding of how organizations can thrive strategically, sustainably, and globally.

Publications

  • Post-M&A Resource Orchestration: The Moderating Role of Chief Strategy Officer (CSO) Capabilities. A Study in the Multinational Pharmaceutical Firms

  • The Strategic Role of Top Management Team (TMT) Digital Orientation in Digital Transformation of Manufacturing Industry

  • The Role of Leaders’ Motivation, Entrepreneurial Leadership, and Organisational Agility in Social Enterprise Sustainability

  • Organizational Inertia, Digital Capabilities, Digital Transformation, and Firm Competencie

Conclusion

In conclusion, Dr. Mira Maulida is a highly accomplished strategist, advisor, and academic whose career exemplifies leadership at the global level. With a strong foundation in engineering, international business, and strategic management, she has successfully bridged the worlds of academia, corporate leadership, and advisory services. Her professional experience spans top management roles in multinational corporations, board-level advisory positions, and faculty roles where she nurtures the next generation of leaders. Recognized with awards for her scholarly and professional contributions, she continues to influence global conversations on sustainable strategy, leadership transformation, and corporate foresight. Dr. Maulida’s dedication to aligning organizational growth with long-term sustainability and ESG principles positions her as a forward-looking thought leader in today’s complex business environment. Whether advising boards, mentoring executives, or engaging in research, her mission remains clear: to empower organizations to lead with clarity, courage, and purpose for lasting impact worldwide.